Master the Microsoft Customer Data Platform Specialty , learning to unify customer data, build profiles, derive insights with AI, configure segments, and integrate CDP across Dynamics 365.
Level
Advanced
Duration
8 weeks
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The Microsoft Customer Data Platform Specialty course prepares learners to design, implement, and manage Microsoft’s Customer Data Platform (CDP) using Dynamics 365 Customer Insights – Data. Students will understand how to ingest and transform customer data from varied sources, unify it into a comprehensive customer profile, and enrich it through segmentation, AI predictions, and external data sources. The curriculum emphasizes configuring connectors, handling data quality, matching and merging records, creating advanced segments, and using insights to inform business decisions. Learners also explore administering the environment, managing permissions, and integrating the CDP with other Dynamics 365 applications and the Microsoft Power Platform for broader analytics and engagement. Practical skills include working with measures, building predictive models, designing customer journeys, and ensuring data governance within a compliant framework. By course completion, participants will have the competence to deploy CDP solutions that improve customer understanding, personalize experiences, and support data-driven growth strategies across marketing, sales, and service functions. This course aligns with the MB-260 Microsoft Customer Data Platform Specialist certification objectives.
- Solutions Architect
- Technical Consultant
- Implementation Specialist
- System Administrator
- IT Professional
Microsoft Customer Data Platform Specialty Curriculum
Introduction to Microsoft CDP & Dynamics 365 Customer Insights
Foundation of Customer Data Platforms, key features, and the role of Dynamics 365 Customer Insights.
Data Ingestion & Integration
How to connect, import, transform, and manage customer data from source systems.
Unified Customer Profile Creation
Techniques to match, merge, and unify disparate customer records into a single profile.
Data Quality, Matching & Merging Strategies
Policies and best practices for consistent and accurate unified profiles.
Segmentation, Measures & Insights
Build audience segments, define key measures, and extract actionable insights.
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Core Learning
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Hands-on Practice
- Weekly assignments
- MCQ evaluations
- Module quizzes
Real Projects
- 3 live industry projects
- Portfolio building
- Case studies
Mentorship
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- Peer collaboration
- Expert feedback
Certification
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- Practice dumps
- Industry-recognised certificate
Career Launch
- Resume crafting
- Mock interviews
- Job placement support
Key Projects
Available Course Schedules
Select a schedule that works best for you
Starts
10 Oct 2026
Time
09:30 AM – 12:30 PM
Duration
8 weeks
Starts
12 Oct 2026
Time
07:00 AM – 09:00 AM
Duration
8 weeks
Starts
17 Oct 2026
Time
02:00 PM – 05:00 PM
Duration
8 weeks
Starts
19 Oct 2026
Time
08:00 PM – 10:00 PM
Duration
8 weeks
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Well-structured, up-to-date curriculum designed by industry experts to build strong fundamentals and advanced knowledge.
Outdated or incomplete curriculum that may not cover current industry needs.
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Limited practical exposure with theory-heavy teaching approach.
Learn from certified professionals with years of industry experience and teaching expertise.
Instructors with limited industry experience or practical knowledge.
Work on real-world projects that enhance problem-solving skills and build a strong portfolio.
Lack of real-world projects or unrealistic practice examples.
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Limited access duration with extra charges for resources.
High-quality training at affordable prices with no hidden costs and flexible payment options.
High course fees with hidden charges and no flexibility.
Certification Details
Microsoft Customer Data Platform Specialty – Associate
- Exam Name
Microsoft Customer Data Platform Specialty – Associate
- Duration
130 minutes
- Format
Multiple Choice & Multi-Response
- Passing Score
720 (Scale: 100–1000)
- Level
Associate
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Frequently Asked FAQs
Can't find what you're looking for? Reach out to our support team anytime.
What is the Microsoft Customer Data Platform Specialty?
A course and certification (MB-260) focused on implementing Dynamics 365 Customer Insights to unify, analyze, and operationalize customer data.
Who should take this course?
Data analysts, functional consultants, business analysts, and technical professionals working with customer data platforms and Dynamics 365.
What prerequisites are recommended?
Basic knowledge of Dynamics 365, Microsoft Power Platform, Microsoft Dataverse, and familiarity with data practices such as privacy and compliance.
Does this course involve hands-on practice?
Yes; many implementations require hands-on labs covering data ingestion, profile creation, segmentation, and analytics.
What tools are used in the course?
Tools include Dynamics 365 Customer Insights, Power Query, Microsoft Dataverse, and Power Platform components like Power BI.
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JastTech
Training & Development Center
91 Springboard Business Hub ,Madhapur LVS Arcade, 71, Jubilee Enclave, HITEC City, Hyderabad,India Telangana 500081
Pune
JastTech
Training & Development Center
Sr. No. 30/2/1, 3rd Floor, Above Rajrshi Shahu Bank & BOB Balaji Nagar, Dhankawadi, Katraj, Pune, Maharashtra 411043
Noida
JastTech
Training & Development Center
B 8, B Block, Sector 2, Noida, Metro Station Rd, near sector 15 Metro, Uttar Pradesh 201301
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